Exploiting the Internet as a Sales Channel
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Cade Herzog
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How should companies integrate banner / display campaigns that tend to focus on the early stages of the purchase cycle when the strained economy is forcing focus on immediate sales?
As a teaser, I'm providing real results from this strategy at the…
Cade Herzog's Blog
Banner Advertising Benchmarks
How should companies integrate banner / display campaigns that tend to focus on the early stages of the purchase cycle when the strained economy is forcing focus on immediate sales?
As a teaser, I'm providing real results from this strategy at the end of the post to reinforce its effectiveness.
STRATEGY
By effectively blending sources to focus on direct response while including selected sources offering the highest branding value, we're able to meet client needs for leads and sal… Continue
As a teaser, I'm providing real results from this strategy at the end of the post to reinforce its effectiveness.
STRATEGY
By effectively blending sources to focus on direct response while including selected sources offering the highest branding value, we're able to meet client needs for leads and sal… Continue
Posted on August 26, 2009 at 1:30pm —
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